Butter yellow is making a bold comeback this summer and claiming its place as the standout fashion color of the season. With a massive increase in searches on Zalando, this soft, creamy hue is a must-have in every wardrobe. From Timothée Chalamet’s monochrome Oscars moment to sleek tailoring on the AW25 runways, butter yellow is being spotted across the fashion capitals – from Copenhagen to Milan.
All streetstyle pictures by Sarah Ellen Treacher
This dreamy pastel adds a touch of understated luxury and instantly brightens up any outfit. Whether you’re drawn to a long, tailored coat or a cropped jacket with playful fringe, butter yellow brings warmth and modern edge to your look. A matching co-ord set makes for an effortlessly stylish day outfit, while a soft yellow dress layered under a sharp Stine Goya blazer offers a fresh and elevated spring ensemble. Even your footwear can join the trend: pastel yellow slip-ons or classic Converse sneakers add that perfect sunny pop.
Easy to Style, Hard to Ignore
Butter yellow pairs beautifully with neutrals and other soft pastels, making it easy to incorporate into your everyday style. This color radiates calm, optimism, and refinement – ideal for the warmer months ahead. It’s no surprise that influencers and designers alike are embracing butter yellow as the ultimate go-to hue for 2025.
Get inspired by the latest butter yellow looks and see how this trending color can take your summer style to the next level. From streetwear to high fashion, butter yellow is here to stay. Butter yellow is making a bold comeback this summer and claiming its place as the standout fashion color of the season.
