SELECTED is officially opening its very first flagship store in Belgium – right in the heart of Antwerp’s stylish Huidevettersstraat. Expect a fusion of Scandinavian design, timeless fashion, and a strong focus on quality and craftsmanship. From April 3, 2025 onwards!
Those already familiar with SELECTED’s strong online presence and wholesale reach in Belgium know the brand is all about minimal elegance, sustainability, and pieces designed to stay relevant season after season. Now, that signature style comes to life – physical, tangible, and totally on trend.
“This store brings our full brand experience to the city and reflects our aesthetic, craftsmanship, and commitment to quality.” – Daniel Mayer, Brand Director

What to look forward to? The complete womenswear and menswear collections, featuring sharp tailoring, luxurious knitwear, and a brand-new SS25 collection inspired by Scandinavian landscapes and culture. All brought together in a serene, design-led retail space.
“Our spring/summer collection is all about the balance between tradition and modernity, inspired by Scandinavian landscapes.” – Manja Ann Jacobsen, Design Manager

And the cherry on top: during the grand opening weekend from April 3–6, visitors will be treated to Danish-inspired bites and receive an exclusive 20% discount when joining Selected+.
