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Kylie Cosmetics Unveils Natural Blur Powder Foundation

Kylie Cosmetics introduces the Natural Blur Powder Foundation. With 30 inclusive shades, this versatile formula offers medium, buildable coverage and a blurred matte finish that lasts up to 12 hours.

The latest addition to Kylie Cosmetics’ complexion range is crafted for versatility and comfort. The innovative formula delivers medium, buildable coverage with a naturally blurred matte finish that lasts up to 12 hours. Available in 30 inclusive shades, it caters to a diverse range of skin tones, ensuring every user finds their perfect match. Whether for everyday wear or special occasions, this powder foundation combines ease of application with flawless results, redefining beauty routines for fans worldwide.

A Skin-Loving Formula

The Natural Blur Powder Foundation features a hydrating formula enriched with a blend of bamboo powder, samphira oil bioactive, and aloe barbadensis leaf extract. This unique combination not only smooths the appearance of pores, fine lines, and skin texture but also controls excess oil and shine without caking. Its lightweight feel ensures comfortable, breathable wear, making it ideal as a foundation, finishing powder, or quick touch-up.

I’m so excited to launch our first powder foundation. With every launch, I aim to create high-performing formulas that incorporate clean, skin-friendly ingredients. The Natural Blur Powder Foundation delivers an airy, blurred matte finish, perfect for layering or wearing on its own.

– Kylie Jenner

Proven Efficacy

Consumer testing highlights the foundation’s performance:

  • 100% of testers reported an instantly even complexion.
  • It reduces excess oil and shine while keeping skin hydrated.
  • Clean, vegan, non-comedogenic, and suitable for all skin types, the product is also humidity, heat, and sweat-proof.

Inclusive Shade Range

The 30-shade lineup is divided into five categories, ensuring a match for every skin tone:

  • Fair: 1N, 1C, 1W, 2C, 2WN, 2N
  • Light: 3WN, 3W, 3N, 3C, 4WN, 4C
  • Medium: 5WN, 5C, 5N, 6WN, 6W, 6N
  • Tan: 7W, 7C, 8W, 8N, 8C, 8WN
  • Deep: 9WN, 9N, 9C, 10WN, 10N, 10.5N

Availability

  • Price: €34,99
  • Where: Exclusively available at Douglas and on www.douglas.nl/be.
  • Launch Date: January 20, 2025.

www.kyliecosmetics.com

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