Rising Hollywood star Jenna Ortega has just been announced as Dior’s new international beauty ambassador. Known for her bold roles and unique style, Ortega is now joining the legendary French fashion house, bringing her fresh energy and inspiring a new generation of beauty lovers.
In 2025, American actress Jenna Ortega deepens her connection with the House by becoming the new ambassador for Dior makeup, under the creative direction of Peter Philips, Creative and Image Director for Dior Makeup.
Born in California, Ortega plays the iconic role of Wednesday Addams in the Netflix series Wednesday, directed by Tim Burton. She reunited with Burton on Beetlejuice, Beetlejuice and is set to return for the second season of Wednesday, premiering in Fall 2025. This year, she stars in and executive produces the film Death of a Unicorn and appears alongside The Weeknd in Hurry Up Tomorrow, directed by Trey Edward Shults. Ortega recently finished filming The Gallerist with Oscar-winning actress Natalie Portman and stars in Klara and the Sun, directed by Taika Waititi.
Jenna Ortega embodies the bold elegance of the House. This role is tailor-made for the rising star who, through her values and personality, is already inspiring an entire generation.
“The House of Dior symbolizes audacity, elegance, and timelessness, and being part of it is both incredibly exciting and surreal. The first time I wore lipstick, I must have been 10 or 11, it was for work, because I started acting when I was so little. I was wearing my mom’s lipstick, we were just in the bathroom of the studio and she put it on me.” – Jenna Ortega
