Summer 2025 at Vila is all about freedom, spontaneity, and self-expression. With the new campaign ‘Destination: Unknown’, Vila invites you to embrace the unexpected—wherever summer takes you. Because this summer isn’t about a spot on the map, but about how you feel. Summer isn’t just a season, it’s a state of mind.
The collection features effortless silhouettes that move with you from the first rays of sunlight to the last golden hour. Every piece is designed for women who dress for the moment—spontaneous, confident, and always on the move. From breezy afternoons to sultry evenings, these summer essentials adapt to your plans, no matter how spontaneous. Vibrant colors capture the energy of new experiences, while relaxed fits guarantee both comfort and style. With Vila summer ’25, you dress for the moment, the mood, and the destination—even if it’s still unknown. Let your style speak as you embrace the unexpected. The journey begins with you.
Destination: sun. sand. sea.
Sun on your skin, sand between your toes, and a wardrobe filled with airy favorites. It’s all about beach days and spontaneous getaways. Here, trends like ‘Pastel pleasures’ and ‘Seas the day’ truly shine. Butter yellow—the it-color of the season—brings subtle warmth and softness to your look, perfect as a co-ord set or a flowing midi dress. Breezy blues offer a calm, cooling vibe that remains effortlessly chic. The silhouettes are loose, giving your summer a sense of freedom and ease—stylish without effort.
Destination: estate escape
Next, we move to a more refined, luxurious summer setting. Picture long tables in a sun-drenched garden, champagne by the pool, and relaxed elegance. Here, the ‘Slip into satin’ shines. The satin slip dress takes center stage—timeless, sensual, and ideal for any occasion, from brunch to cocktails. Tailoring makes its entrance with soft blazers and refined shorts in natural tones. The style is effortlessly chic: you’re dressing not just for the moment, but for the feeling.
Destination: downtown discovery
As summer peaks, Vila heads to the city. Vila celebrates self-expression with a blend of urban cool and feminine flair. This is where ‘Coordinated confidence’ comes to life: think powerful co-ords in fresh fabrics—wearable and striking all at once. Denim takes the spotlight, in white tops, skirts, and edgy accessories. A sequin skirt adds playfulness to your evening look, while a classic top or sharply tailored blazer brings balance. Deeper shades like burgundy add contrast and visual depth to the palette. The city becomes your catwalk, with a mix of comfort, boldness, and modern elegance.
