Auping teams up with internationally renowned colour expert and designer Tekla Evelina Severin for ‘Characters by Teklan’, a striking new collection that transforms the bedroom into a vibrant, expressive space. The result: a bold palette that reimagines what a timeless interior can be, rooted in the idea that colours are more than visual stimuli – they are living elements, each with its own energy and personality.
The new collection will be unveiled during 3daysofdesign in Copenhagen and will be available from early October on Auping beds.
A Meeting of Vision and Craftsmanship
An Auping bed is designed to last a lifetime, built on three pillars: quality and design, sustainability, and colours that reflect each individual’s personality and taste. The new collection invites you to create a bedroom that reflects your truest self. Auping introduces three expressive bed colours with matching textiles — making your bedroom a personal sanctuary, where colours, textures and details tell your story.
“When we think of colours as personalities, we can create spaces that truly resonate with who we are. Colours that speak to you never go out of style — they remain timeless because they’re so personal.” – Tekla Evelina Severin
“The bedroom is increasingly becoming an extension of your identity – a space where you can fully be yourself and unwind. Tekla instinctively understood and amplified our DNA. Her perspective on colour opens up a whole new world.” – Dijana Husedinovic, Marketing Director, Royal Auping
This partnership is a natural match. Both Auping and Tekla share a belief that design should be meaningful, sustainable, and personal. Each piece in this collaboration is the result of deep creative expertise – blending heritage with innovation in colour.
Three Colours, Three Personalities
The ‘Characters by Teklan’ collection includes three new bed colours, each with its own unique personality and emotional energy:
Burgundy
Refined and earthy, Burgundy brings sensuality and character to the bedroom. A quietly elegant shade that commands attention with subtlety.
Mustard
A ray of sunshine in colour form — warm, friendly and optimistic. Mustard fills the room with hopeful, comforting energy.
Pastille Green
Vibrant and youthful, Pastille Green is full of playfulness and fresh energy. It’s a dynamic tone that adds spark to any bedroom.
Colour Comes to Life in Bed Linen
Alongside the new bed colours, Tekla has also designed a limited-edition collection of three unique bed linen sets, designed to either pair with the beds or stand alone. Each duvet cover is reversible: one side in a solid tone, the other in a bold stripe pattern.
Tivoli
Colourful, cheerful and full of personality — Tivoli is inspired by the playful charm and energy of a vintage amusement park.
Burgundy Blue
Rich burgundy and airy blue stripes offer a refined contrast. A timeless design with a contemporary twist.
Sunny Yellow
Gentle yellow and beige stripes evoke the warmth of a sunny morning. A peaceful and uplifting design for ultimate relaxation.
